Authorize.net Review

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Technology has advanced to a point that it is possible to process online payment transactions in a variety of ways that do not include tradition merchant accounts. One of the companies that offer online payment transaction help is Authorize.net.

About Authorize.net

Authorize.net has been around since 1996, providing payment services by submitting payment authorization to processing networks. Authorize.net helps online businesses accept credit and debit cards – and can also help with offline transactions. Indeed, Authorize.net facilitates payment processing for the following types of businesses:

• Web sites.
• Offline retail sites.
• Call centers.
• Mobile devices.
• Mail order.
• Telephone order.

In 2007, Authorize.net was acquired by CyberSource Corporation. CyberSource also has a good reputation in the world of ecommerce and payment processing. Additionally, CyberSource has contributed its extensive knowledge of risk management to Authorize.net, making transactions safer.

Benefits of using Authorize.net

There are a number of benefits that come with using Authorize.net. In addition to the risk management and security benefits, there are these features that make Authorize.net desirable:

1. Integrationwith Authorize.net is easy. There are a number of ways that you can link your business to the payment gateway – even offline retailers. Indeed, Authorize.net also works with third-party business solutions. This makes it easier to seamlessly add this payment gateway to your online (or offline) business.
2. Customer support from Authorize.net is free. This means that you can get the help you need without being charged. It is possible to get customer support over the phone, via live chat online or through email. Phone hours are limited, though.
3. Scalability is one of the most important aspects of any ecommerce solution. Indeed, you need to be able to scale up or down with ease. Being able to adapt the various parts of your online business to your changing needs is vital to your survival.

Reselling Authorize.net

Many merchants are also resellers. It is possible to resell services offered by Authorize.net. If your online business is one of hosting or merchant services or some other business that allows you to provide services to customers, you can resell Authorize.net. This means that you can provide a quality service to your clients without having to worry overly much about development and technical issues.

Costs of Authorize.net

Most of the time, you will actually get your Authorize.net payment gateway from a reseller. This means that some of the fees and costs can vary. However, there are a number of fees, just as there are with more traditional merchant services accounts. You will have to pay a gateway fee on a monthly basis, as well as setup fees and transaction fees. However, the virtual terminal, connection methods and some of the fraud detection tools are free.

In addition to the standard fees and the free features, Authorize.net offers a number of additionally products that you can pay to add on a monthly business:

• Automated Recurring Billing (ARM), which will help you get your billing done automatically.
• Fraud Detection Suite, which goes beyond the regular fraud detection tools of card code verification and address verification. Suspicious orders are identified using this Suite.
• Customer Information Manager (CIM), which helps you better store personal payment information and other customer data securely – and simply.
• eCheck.net allows you to accept electronic checks online.

If you are concerned about having a terminal and payment gateway that has the benefits of a more traditional merchant services account, Authorize.net might be for you. However, some businesses find that a third-party payment processor works better for them. Evaluate your business needs and decide what would work best for you in the long run.